I agree that there are some cringe-worthy moments almost every week and that creative is in dire need of help. They need something different, a new direction. It doesn't help that they continually hire people that have experience working in sitcoms and such instead of for the wrestling world. Get some writers in there that have a love for the business from the perspective of a fan, then pair them up with those that have experience from the business side of wrestling and see what comes together. Bringing in people that don't understand the wrestling world isn't working.

The WWE needs to wake up and realize that the Attitude Era is long over, and guys like Lesnar need to go away. They aren't in it for the good of the business. Start focusing on bringing up the talent that you DO have on the roster and build them up. Bring back the Cruiserweight title if you don't have anything for guys like Gabriel, Sin Cara, Tyson Kidd and other lightweights you don't want in the main picture. Give the rest of the shows some meaning, instead of just plugging away for the main event through the entire show.

A lot of change needs to happen, and I can't honestly say what the issue is without an insight to the company.